eBusiness Guides
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eBiz Basics
StartSmart with eBC (PDF, 130 KB)
This document briefly describes the services that eBC provides and outlines the steps that need to be taken to start an internet business.
What Does That Mean? (PDF, 62 KB)
Don't know the difference between DSL and ISDN? Not sure what B2C stands for? Here's a list of the most common Internet and e-business terms explained in plain English for the rest of us.
10 Reasons Why Web Startups Fail (PDF, 61 KB)
There are a million reasons why you need to get your business online. However, when you do so, watch out for these common pitfalls.
Being Found Online (PDF, 115 KB)
You can have a presence on the internet without even having a website. Use this guide to make sure that customers can find your business contact information on the internet.
Getting Started Guide (PDF, 59 KB)
This guide introduces you to ebusiness and what it can be used for. If you are interested in taking your business online but you don't know why, take a look at this guide.
Top 10 eBusiness Tips (PDF, 59 KB)
Here is a list of the top ten things you can do to increase the chances of running a successful eBusiness. If you are not willing to do these 10 things, then it might be time to reconsider your commitment.
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Web Design & eMarketing
Create an RFP for your Website (PDF, 162 KB)(Word, 154 KB)
This document is designed to help your small business move online. You will define: your website objective, your company's competition, the type of site you would like, design requirements, level of graphics, dynamic features, legal requirements, budget and timelines. Present this document to a Web Designer/Developer for a realistic price to produce your site.
11 Web Design Mistakes (PDF, 59 KB)
Building a website isn't as easy as it looks! There are tens of thousands of websites that make common mistakes in content, layout, usability and clarity. Consider some of the most common errors made by developers.
Top 10 eMarketing Tips (PDF, 65 KB)
Successful marketing on the Internet is not just about listing your website on Yahoo or sending out thousands of unsolicited emails. Withour a quality product or service and a well developed website a top 10 listing in Google is pointless.
Website eMarketing Checklist (PDF, 158 KB)
eBC guide to search engine optimization (SEO) and eMarketing. This article is a must-read for anyone developing or maintaining a website.
Yahoo for Small Business (PDF, 69 KB)
This document briefly describes some of Yahoo's newset tools to help small businesses launch websites.
Website Accessibility Guide (PDF, 72 KB)
This guide describes how to make your website accessible to the public. If your website is not easy to use, your clients will go elsewhere.
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eCommerce
Online Payment Processing (PDF, 65 KB)
An eBC guide to e-commerce in a nutshell. This is a great starting point for researching online payment options.
5 Reasons Customers Won't Buy From Your Website (PDF, 64 KB)
Potential customers are coming to your website but why aren't they buying? If your products are competitively priced and in demand but there haven't been many sales, the problem could be your website. Here are 5 reasons why customers won't buy.
Key e-Commerce Regulatory Issues (PDF, 66 KB)
An eBC Guide to Taxation, Security and Privacy, e-Export and Legal Issues.
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Search Engines & SEO
5 New Search Engines (PDF, 71 KB)
This is an eBC article that discusses 5 new internet searching technologies to watch and use.
Top 10 SEO Factors (PDF, 71 KB)
eBC guide to search engine optimization (SEO). Covers the top ten factors that influence rankings in search engins from experts in the industry.
Free Sitemap Tools (PDF, 53 KB)
The sitemap.xml file is a great new tool to make sure that search engines index your website properly. This guide tells you were to find free resources to help you create your sitemap.
10 SEO Resources (PDF, 58 KB)
This guide outlines 10 great online tools that you can use to optimize your website for search engines.
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Legal
You Need Professional Help (PDF, 61 KB)
eBC guide to finding a lawyer and an accountant.
Top 5 Fraud Defense Tips (PDF, 57 KB)
Protect your online business from fraud. The use of online payment processors is a great way to sell your products but also opens the door for internet fraud.
The Legal Pitfalls of Email Marketing (PDF, 64 KB)
Email can be a powerful marketing tool if it's used properly. Careless or unethical spamming can land you on the wrong side of the law. Read this guide before you send to make sure you are in the right.
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Open Source & Misc
Goodbye Microsoft Office® (PDF, 73 KB)
eBC guide to free tools to replace MS Office®. It is impossible to operate in the age of computers without the ability to create documents, organize financials, demonstrate to clients and communicate by email. There are alternatives to purchasing expensive software.
Domain Name Ideas (PDF, 56 KB)
Choosing an appropriate yet available name is no easy task in a saturated market. Several tools can help you in the process of coming up with a company name or a domain name.
5 Free Things You Can Do To Protect Your Computer (PDF, 70 KB)
With all of the spyware, viruses, and other badness floating around the internet these days, it's a good idea to make sure your computer is set up to protect itself.
Open Source Applications (PDF, 60 KB)
Open source applications can provide you with a full suite of computer and web applications for little to no cost. If you need well supported computer applications without huge licensing fees, go no further.
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